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I love the styling and color, but it still has a hard time grabbing my attention and keeping it. I’m also a little ashamed to admit it, but this is also the first time I’ve heard of Oyster Magazine. Shhhh..! via fashion gone rogue.


Hope Von Joel is a London-based stylist/creative director. She has worked with photographers Jason Bell, Yaniv Dery, Victor De Mello and Mo Saito, and also has an impressive clientele ranging from Nylon, Oyster, Dansk, Arena and Vogue. She has also styled musicians Alanis Morisette, The Rumblestrips, The Zutons and Jade Jagger, amongst many others. [CyanaTrendLand]


Oyster Magazine is an Australian magazine, with a fresh and new take on fashion. Issue #82 was is titled "Luminary" featuring some of fashion's own luminaries, like Karl Lagerfeld and Sonia Rykiel. I am not sure what model this is on the cover, but it is well done. It looks old fashioned, but has a new twist with the title in light painting style, which is so fun to do!

There is also a phenomenal editorial inside, called "Kill Me Soft," which features Zenia Sevastyanova, shot by Jason Ell and styled by Hope von Joel. Everything from the lighting to the extraordinary headpieces, Zenia works it. [via]


Hope Von Joel Colorful Exuberant Style
9 11 2009

I love Hope Von Joel’s colourful exuberant style. The colours and shapes are completely complimentary to the female form and makes for eye attracting photography.

Hope Von Joel

Posted on Sunday November 8th, 2009 at 02:08 pm in Photography, fashion, stylist, trendy & cool, hope von joel

Hope Von Joel is a London based Stylist/Creative Director. She is a Fashion Knitwear Graduate from Central St Martins, London. With Clients ranging from Nylon, Oyster, Dansk, Arena and Vogue she has worked with photographers Jason Bell, Yaniv Edry, ...


Photographer Jason Ell lights up Oyster’s “Luminary Issue” with “Kill Me Soft”, featuring Zenia Sevastyanova. Styled by Hope von Joel in offbeat outfits and even more eccentric headpieces, Zenia proves that even though she’s a newcomer, she knows how to work her angles.

Review from Ben my old assitant


Hope Von Joel

Hope Von Joel là một Stylist tại London . Cô là một nhà thiết kế về hàng dệt kim tốt nghiệp ĐH St Martins, London. Với nhiều khách hàng khác nhau, từ Nylon, Oyster, Dansk, Arena và Vogue, cô đã làm việc với nhiếp ảnh gia Jason Bell, Yaniv Edry, Victor De Mello và Saito.


Crazy Cool or Maybe Just Crazy
To be honest most of the castings I do are a pain in the arse. I find all these great models and then the client goes and ignores what i have to say and picks the most boring people possible :-( well not this time. I LOVE LOVE LOVE working with Alisa Conan and this is why ??When she was asked to shoot for crazy cool magazine Super Super we knew we wanted to do something about cool kids' tribes. I'm not sure we did that, i think we created our own one, like a mad Hoxton carnivale. What's it all about ? who knows ? who cares ? coz i LOVE it.

Photography- Alisa Conan, Styling- Hope Von Joel; Models- Nina and Kathryn @ Select; Ronx, Jermaine and Lucy @ The Eye; Make-Up Kenneth Soh; Hair - Tracie Cant . Casting- Moi

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